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You are here: Home / Archives for Nokia

Nokia

Nokia 3310 Is Making a Comeback!

February 27, 2017 by Julie McGrath

Nokia’s 3310 phone has been relaunched nearly 17 years after its debut.

Many consider the original handset iconic because of its popularity and sturdiness. More than 126 million were produced before it was phased out in 2005.

The revamped version will be sold under licence by the Finnish start-up HMD Global, which also unveiled several Nokia-branded Android smartphones.

One expert said it was a “fantastic way” to relaunch Nokia’s phone brand.

“The 3310 was the first mass-market mobile and there’s a massive amount of nostalgia and affection for it,” commented Ben Wood from the technology consultancy CCS Insight.

“If HMD had just announced three Android devices they would have barely got a couple of column inches in the press.

“So, the 3310 is a very clever move and we expect it will sell in significant volumes.”

Check out what Nokia’s CEO has to say about it HERE! 

 

Nokia 3310

The announcement was made ahead of the start of the Mobile World Congress tech show in Barcelona. LG, Huawei and Lenovo are among others to have unveiled new devices.

Nokia no longer makes phones itself, but manufactures telecoms equipment, Ozo virtual reality cameras, and health kit under the Withings brand.

Long life

The new 3310 qualifies as a “feature phone” rather than a smartphone as it only provides limited internet facilities.

It relies on 2.5G connectivity – which has slower data speeds than 3G or 4G – and is powered by the S30+ operating system, which allows web browsing but has a much smaller range of apps than Android or iOS. Its single camera is also restricted to two megapixels.

Nokia 3310

However, its advantage over more powerful handsets is its battery life. HMD says the colour-screened phone has up to a month’s standby time and delivers more than 22 hours of talk time.

It also comes with the modern version of the classic game Snake preinstalled. Its launch price is £41.51

Yes, the reboot of the Nokia 3310 is fun – and perhaps there is a huge audience for a return to a time when all you could do with a phone was make calls and play Snake.

But make no mistake, if this piece of nostalgia is the future of the Nokia brand then it is doomed. And of course the smart team at HMD Global know that. They haven’t built partnerships with Foxconn, Google and hundreds of operators around the world on the promise of a return to the 2G past.

It is phones like the Nokia 6 – apparently already selling well in China – which are key to any hopes of making the Finnish brand a force to be reckoned with again. But of course yet another slab of metal and glass running Android was never going to excite the analysts and journalists tired of overblown launches where the words “awesome” and “revolutionary” are thrown around like confetti.

Hence the decision to remind us of Nokia’s glorious past, where everyone seemed to have a phone with that familiar ringtone and nobody was asking to borrow a charger to get them through the day. A stroke of marketing genius then – but a risky strategy.

If the phone-buying public one now sees Nokia as a retro brand rather one which has been reinvigorated for the 4 and 5G future, then HMD may come to regret its 3310 gimmick.

 

– EverythingApplePro

 – BBC 

 

 

Filed Under: Latest Industry News Tagged With: mobile phones, Nokia, Nokia 3310

What is 5G?

December 3, 2016 by Julie McGrath

The next evolution of mobile data could be the last step-change we see in mobile data transmission – but when will 4G switch to 5G?

Mobile data use has rocketed over the past five years – increasing 74 per cent alone in 2015 – taking the overall global figure to around 3.7 exabytes per month. This will increase even further when 5G is released.

Underpinning this explosion is the growth of streaming services, both audio and video, and people’s growing use of apps – all underwritten by the expectation of having a high-speed data connection at all times, even when away from Wi-Fi.

With 4G now entrenched as a global standard for our immediate future in developed markets, it is set to be usurped by 5G, but what does that mean for you? In short: faster speeds and more capacity, due to a more resilient network.

 

What is 5G?

Next-generation mobile networks are expected to handle much more data volume, connect many more devices, significantly reduce latency and bring new levels of reliability.

5G has been designed to meet these needs by pooling bandwidth to boost range and speed.

How much faster is 5G compared to 4G?

At first, 5G will likely average speeds of 100Mbps, which isn’t a huge step up from the maximum for networks already using LTE-Advanced, which tend to deliver download speeds of between 30-50Mbps in real-world conditions. In lab conditions, the technology most widely in use today can handle up to a theoretical maximum of 150Mbps. This maximum depends on the category of the device and connection, however. Category 4 LTE maxes out at 150Mbps, but Cat 9 goes up to a theoretical maximum of 450Mbps.

Just to confuse things a little further, due to the technical definitions of wireless technologies – and the lack of a universal standard – you could see LTE-Advanced marketed as 5G, or 4G+, or LTE-Advanced+ or by some other as yet undefined name. In summary, it’s a marked improvement but the exact numbers will vary.

 

How is it so much faster?

4G LTE-Advanced, 5G or whatever else you want to call it splits the data into bands, each of which has its own particular bandwidth limitations. By aggregating these different bands and pooling the bandwidth (essentially), the end-user should get speeds far closer to 100Mbps and beyond as the technology develops.

5G, however, could be the last step-change in mobile technology, with some predicting a more additive and iterative upgrade process would remove the need for a full jump to ‘6G’. The current process is one of evolution (rather than revolution) for both hardware and software, but one that’s aiming at a potential 100 times increase in speeds… eventually.

 

Who is working to introduce 5G to the masses?

Nokia recently took a step closer to 5G mobile networks by announcing it is bringing 4.5G Pro to mobile operators by the end of 2016. According to the firm, 4.5G Pro delivers ten times the speeds of conventional 4G networks, allowing network operators to offer peak speeds of one gigabit (1,000 megabits) per second.

Although the Finnish firm hasn’t announced a release date yet, Nokia is also poised to release 4.9G in the ‘near future’ – an upgrade which it says will push data speeds to several gigabits per second.

In the US, AT&T and Verizon have begun trialing 5G across a controlled number of sites and will roll this trial out further over the next decade, starting in 2017. The trial and roll out formed part of the Obama administration’s Advanced Wireless Research Initiative led by the National Science Foundation (NSF).

More recently, Ericsson and Orange announced they are working on the development and test of selected 5G use cases based on Orange’s network, using Ericsson 5G technology.

The partnership will enable so-called “5G technology building blocks”, proof of concepts, and pilots across Europe from 2017 onwards. These include wireless multi-gigabits internet access, “ultra large mobile coverage solutions” and connected cars.

As well as Orange, Ericsson is partnering with NTT DOCOMO and Intel to build a 5G trial environment in central Tokyo, starting next year. The purpose of the trials is to test use case applications and radio performance. Ericsson will provide 5G end-to-end systems including 5G radio and core networks, and Intel will contribute its chipset in user devices.

The trial will be conducted using the 28GHz frequency band; a candidate band which the Japanese government is considered designating for use by commercial 5G networks in Japan.

 

What about in the UK?

The UK Chancellor, Philip Hammond, announced a commitment to 5G in the recent Autumn Statement in November. He has dedicated around £740m to be used for the development of 5G, but mentioned no set launch date for the 5G service.

 

And when can we expect it to arrive?

As it stands now, 5G is expected to start rolling out globally sometime in 2020, with Ovum’s figures suggesting there will be 24 million 5G subscribers by 2021. It says that less than 10 per cent of those connections will be in Europe though. It could be even fewer than that if operators follow through on threats to delay 5G rollouts if strong net neutrality laws are adopted.

Europe lagging a little behind isn’t too surprising – countries like South Korea have been considering the specifications, implementation and deployment of 5G since as far back as 2008. Previously, UK networks like a EE were looking at a 2022 time-frame for deploying the new standard; though that could theoretically move forward a little, it’s unlikely to be by much.

A formalised standard should be in place by 2018 ahead of early rollouts in 2020 – but as of now, there’s no single definition. This leads to a potential problem for both business and users.

To try to side-step some of these issues (largely incompatible hardware issues) various interested parties (handset manufacturers, the 3GPP and others) around the world are working together to ensure a non-fragmented user experience when it does arrive.

Elsewhere, Audi, BMW, Daimler, Ericsson, Huawei, Intel, Nokia and Qualcomm recently announced the formation of the “5G Automotive Association”.

The goal is to address the issues around connected mobility and road safety with apps including connected automated driving, access to services and integration into smart cities and intelligent transports.

 

What is causing the delay?

The main reason for ensuring global compatibility is that otherwise devices made for one country won’t necessarily work on the same spectrum bands in other countries. This is particularly vital for the success of the Internet of Things (IoT) and connected-devices in general; each of them will need a low-latency, high-capacity, and highly reliable connection to truly reach their potential.

The concession to this point of harmonisation is that LTE-Advanced/5G should be backwards compatible, provided the right groundwork is laid down ahead of the rollouts. For example, a device that supports Cat 4LTE, but not faster Cat9 will still use LTE-Advanced technology, but won’t get the full benefits of that carrier aggregation. It’ll still be a whole lot better than current 4G (and most certainly 3G) speeds though.

With live deployments not yet under way and technical terms still not yet defined, there’s still time for everything to change again before 5G actually arrives – and of course, there’s still time to introduce another completely new acronym.

If you found this article interesting, check out our ‘Latest Industry News’ page for more Technology insights. You can view it by clicking on this link!

– Ben Woods

Filed Under: Latest Industry News Tagged With: 4g, 5G, audio, data, gigabytes, megabytes, mobile, Nokia, phones, tech, technology, wifi

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