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5 TOP TIPS WHEN CHANGING YOUR CAREER

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Changing careers can seem like a daunting prospect but it can be a great opportunity for you. It offers you the chance to build new skills and find new challenges. Many people change careers for a variety of reasons such as job burnout, better salary or simply trying to find a better work life balance. The main question of course is where do you start, who could you consult about it? There is plenty of help and guidance out there to support you especially recruitment agencies. They will offer support in areas such as updating your CV, preparing for interviews and all the other things you need in your career change toolbox. To help you on your way here are 5 top tips to guide you in that promising career change.

  1. Update Your CV.

Your CV is one of your most important tools in order to enter a new field so it is vitally important it is completely updated. Employers will look at your CV, your many experiences and why you would be a strong fit for this position. Ensure you highlight your strengths and your experience and skills relating to the role.  This is also a huge chance to display your transferable skills that you can bring to a new position. There are also plenty of CV workshops if you are unsure as to how you should go about updating your CV. Contact your local recruitment agency as they will have knowledge of upcoming workshops.

  1. Update your skills.

Changing career will allow you to develop and update your skillset, lifelong learning is expected from all employers so they will want to hear and see what you have been doing to stay relevant.  New skills can not only help further your career but help strengthen your soft skills such as your confidence and communication. Whilst it is good to build new skills it does not mean the skills from your previous work are to be discarded. A new work environment allows you to transfer those skills and further utilize them. Examples of transferable skills are those such as teamwork and organization.

  1. LinkedIn

LinkedIn is the perfect opportunity to develop your personal brand online and showcase your digital presence. There are several ways to promote yourself on LinkedIn than just writing down your experiences. You can let recruiters know that you are open to job opportunities by updating your personal headline. You can display your skills which your connections can endorse you for and you can also receive recommendations from former colleagues/professional connections. You can now upload examples of your work/portfolio to LinkedIn so potential employers can see your strengths and how you could be the perfect fit for their organization.

  1. Networking

There is no greater opportunity than to make new professional connections than networking. Since you will be changing careers, research the field you wish to enter and any upcoming events in this area you can attend. Social platforms such as Eventbrite and Meetup are good to network with people that have a similar interest or attend a company event that you wish to work for.

Don’t be afraid to approach people and ask for advice or guidance as to how you can enter this sector or of any new job openings. Also inquire about training or workshops to help further your potential in this industry.

  1. Prepare for Interviews  

Finally make sure you prepare for any upcoming interviews. This will help with your confidence and your ability to have two way conversations. Please highlight relevant experience and prepare your answers and examples around the key problems that needs solved by the employer. Dress suitably for the interview. Ensure you know the travel route and arrive at least 10 minutes early. There is plenty of available guidance to help you prepare for interviews so check out our website for more interview hints and tips.

 

 

 

How Facebook Is Taking on LinkedIn in the Recruitment Space

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Facebook could be seen as going for the jugular while LinkedIn sits in stasis following its the acquisition by Microsoft. Microsoft may find itself on the back foot when it finally gets the reigns of the largest job network, LinkedIn. I’m talking of course about the new initiative by Facebook that’ll allow business pages to start posting job adverts.

facebook vs linkedin

 

Facebook are certainly not afraid to take on competitors, like their battle with Snap Inc, via Instagram through the stories feature. Facebook have also been running an aggressive campaign globally to try and get their live features off the ground.

With the global staffing market being worth £429 billion, you can stake on Facebook capitalising on the massive potential of this new initiative.

facebook vs linkedin

So what are Facebook doing exactly?

Facebook has released the ability for company pages to post job openings and subsequently review the application they receive, all within Facebook. What makes this more interesting is that you can auto-fill your application with your company details, while communicate easily with the applicants through your company page messenger app, giving you a process that is automated, simple and quick.

In their recent press-release explaining the product, Facebook made it clear they understand the problem businesses have for filing job places with their quote “40% of UK small businesses report that filling jobs was more difficult than they expected.” Facebook then expressed their interest in solving that issue, so could this mean another recruitment killer or an opportunity for the savvy recruiter?

Facebook is a social media platform that is already seeing tremendous growth with a massive 1.87 billion active users. It could prove to be an extremely lucrative platform in which you can fill your job openings. But, the most burning questions is: “Wouldn’t company owners now skip Recruiters, and go place their jobs on Facebook?”

There’s two ways to think of this, the first is as a recruiter you’re offering expertise and superior knowledge in the acquisition of the right candidates, saving the employer time and money through the selection and hiring process. Look at it as a web-designer might. Sure anyone could build a website with one of the many pieces of software that makes is easy, but a smart company would hire an experienced professional in the field who’ll create a truly unique and well-designed product that will make the client money and save them time.

My second way of thinking about this is a true innovative individual always sees the opportunity in danger. Facebook has subsequently opened its gates to a massive database of potential candidates – making your job easier. When this platform comes to Europe learn it and master it, so you can add another string to your bow. Either post your client openings on your Facebook company page for these companies, or get control of their company page and set it up better than they ever could.

Additional Benefits

If you’re working with a high volume of candidates Facebook has said that you’ll be able to download the relevant information through CSV (Excel Spreadsheet) that you’ll then be able to upload into your CRM, and then work your magic on them.

Facebook is great at seeing the monetary gain in their initiatives, so expect some kind of power feature where you’ll be able to allocate some of your budget to get your job postings out to a very specific segmentation of potential candidates.

Unlike LinkedIn, Facebook sees a great majority of its user’s activity during their downtime, away from the prying eyes of their co-workers they’ll be certainly more likely to look at potential jobs that fit their bill. Couple this with the envy of seeing the highlights of your successful friends lives wanting you to peruse a more interesting / high salary job. You’ve got yourself a good number of potential candidates that are engaged and looking for a new job.

Facebooks Algorithm will make your job postings appear often for your biggest fans. To deal with the sheer influx of information that appears on the average persons newsfeed, Facebook developed an algorithm that gives precedence to content from pages and people you engage with. Be engaging with your Facebook activity and create a loyal following who’re liking your content and your posted jobs will be a regular site on their newsfeed.

The new jobs feature gives the company a page a separate tab – Which means savvy employers will be able to use this as a Landing Page, in which they can send out to potential candidates.

The fact you can communicate with you applicants through messenger will be extremely powerful. Facebook messenger has a huge amount of active users, who’ll enjoy the novelty and convenience of communicating directly with an agency. This makes it perfect to get quick concise answers to speed up the turnaround time, placing the right candidate quicker.

Wrap up

Recruitment on Facebook isn’t something that’s entirely new, and many Recruiters have used sponsored posts and large engaged followings to place candidates through this social media platform. Yet this new job feature means Facebook are capitalising in on this missing link, and will certainly throw their weight into making it a success.

We suggest you learn all you can for your Facebook strategies and prepare for this feature to come to Europe. Because if you don’t, you’ll be sure your competitors will.

Could this truly take LinkedIn off the #1 spot?

The staffing market is something that’s been in LinkedIn’s court for so long that they’ve perfected a system that has been successfully used by Recruiters all over the world. With things like their premium Recruiter platform, LinkedIn has capitalised on this market in a big way so don’t expect them to roll over anytime soon, or even lose their spot.

If you require any further support with your Recruitment plans, or want to know more on how we can advertise your Job over social media please send us a DM, PM, IM, email or just simply call 0330 2233 047

 

 

 

 

 

 

  • Harriet Davis – The Recruitment Network.

 

Microsoft to buy LinkedIn for $26bn

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Microsoft is buying the professional networking website LinkedIn for just over $26bn (£18bn) in cash.

The software giant will pay $196 a share – a premium of almost 50% to Friday’s closing share price.

The deal will help Microsoft boost sales of its business and email software.

Microsoft said that LinkedIn would retain its “distinct brand, culture and independence”.

Ben Wood, head of research at CCS Insight, said the deal would give Microsoft access to the world’s biggest professional social network with more than 430 million members worldwide.

“That’s a valuable asset that can be deeply integrated with a number of Microsoft assets such as Office 365, Exchange and Outlook. That said, Microsoft has stated that the company will continue to operate as an independent business, so we’ll have to see how deeply the integration occurs,” Mr Wood said.

Analysis: Rory Cellan-Jones, technology correspondent

Ever had one of those annoying LinkedIn emails inviting you to “endorse” a contact for some skill or another? Perhaps LinkedIn chief executive Jeff Weiner and its founder Reid Hoffman deserve to be endorsed for salesmanship after today’s deal.

After a tricky period in which the shares have fallen amid widening losses, they have persuaded Microsoft to make its biggest deal. The software giant is paying a 50% premium on Friday’s closing share price to buy LinkedIn, a price which amounts to $250 (£170) for every active user. To put that into context, that’s about the market value of Sky, or eight times as much as Daily Mail owner DMGT – and they are both profitable.

But this deal is about more than money: it is meant as a powerful signal of where Satya Nadella is now taking Microsoft. He sees its future as a cloud computing business providing all sorts of professional services to clients – including a social network to connect them to each other.

“We are trying to ride the wave of the new technologies,” Mr Nadella told me from Seattle. “It’s about AI, it’s about mobile, it’s about cloud and we’re trying to bring those things together.”

However, the deal to buy Nokia’s mobile phones division had a similar logic – and the entire value of that purchase was written off just a year later. So Microsoft’s investors may look at that $26bn price tag nervously, while anyone with a few LinkedIn shares may be using the network to send a message of congratulations to their board.

Microsoft chief executive Satya Nadella said he had long admired LinkedIn: “I have been thinking about this for a long time.”

The deal was “key to our bold ambition to reinvent productivity and business processes”, he added.

The company planned a different approach to integrating LinkedIn to preserve its culture and brand, Mr Nadella said: “That’s what’s going to be very very different about this.”

Microsoft had a long record of successfully integrating acquisitions, he explained, citing Minecraft – the video game whose maker it bought in 2014 for $2.5bn – as well as its very first purchase: the presentation software PowerPoint for $14m in 1987.

LinkedIn shares soared 47%, or $61.50, to $192.60 in New York following the announcement of the deal.

Shares in the company, which floated in May 2011, have fallen by more than 40% this year.

The stock plunged by a quarter in February after the company issued a profit warning for the first quarter and reported an annual loss of $166m.

Ivan Feinseth, analyst at Tigress Financial Partners, said that LinkedIn was a great business “even though the company stubbed their toe back in February. It’s a premium company and it deserves a premium valuation.”

Shares in Microsoft fell 2.6% to $50.16, bringing the decline this year to almost 10%.

‘Incredible opportunity’

Jeff Weiner will remain chief executive, reporting to Mr Nadella. He and Reid Hoffman – the chairman, co-founder and controlling shareholder of LinkedIn – both backed the deal.

“Today is a re-founding moment for LinkedIn,” said Mr Hoffman. “I see incredible opportunity for our members and customers and look forward to supporting this new and combined business.”

LinkedIn has been trying to expand by offering users more messaging options, mobile apps and a revamped “newsfeed” to help boost engagement.

Last year, the site pledged to send less frequent and “more relevant” messages after numerous user complaints.

The takeover is by far the biggest acquisition made by Microsoft, which paid $8.5bn for Skype in 2011 and bought Nokia’s mobile phone business for $7.2bn in 2013.

The LinkedIn acquisition also eclipses the $19bn that Facebook paid for WhatsApp in 2014.

Despite having a cash pile of about $92bn, Microsoft said it would pay for LinkedIn mostly by issuing new debt.

It expects the deal, which must be approved by regulators in the US, EU, Canada and Brazil, to generate annual savings of $150m by 2018.

– Chris Johnston

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